Privacy Policy

PRIVACY POLICY
Last updated: 27 October 2026

This policy explains how Sarah Regensburger Ltd collects and uses personal information when you visit or shop at sarahregensburger.co.uk (the “Site”).

WHO WE ARE
Sarah Regensburger Ltd is the data controller for the personal information described here. Contact us at info@sarahregensburger.co.uk or Sarah Regensburger Ltd, 1 Trowbridge Road, Studio F12, London, E9 5LD, United Kingdom.

INFORMATION WE COLLECT
When you browse the Site, we and our service providers may collect technical and usage information such as your IP address, browser and device details, approximate location, pages and products viewed, referring links, and interactions with the Site. Cookies and similar technologies may be used for essential store functions, analytics, personalisation and advertising, subject to your choices and applicable rules.

When you place or attempt to place an order, create an account, contact us, submit a review or sign up for updates, we may collect your name, email address, telephone number, billing and delivery addresses, order and payment details, account information, messages, review content, and any size, style or gift preferences you choose to provide. Payment card details are handled by the payment provider selected at checkout.

HOW WE USE INFORMATION
We use personal information to process and deliver orders, take payment, provide customer support, manage accounts and returns, send service messages, respond to enquiries, prevent fraud and protect the Site, administer reviews, understand and improve the store, measure marketing, and send promotional messages where permitted.

Our lawful basis depends on the purpose. We use information where necessary to perform our contract with you, meet legal obligations, pursue legitimate interests such as operating and securing our store and improving our services, or with your consent, including for optional marketing and non-essential cookies where required. You can withdraw consent or unsubscribe from marketing at any time.

COOKIES, ANALYTICS AND ADVERTISING
The Site uses Shopify technologies and may use analytics, advertising, review, preorder and cookie-consent tools. These include Shopify; Google Analytics and Google & YouTube; Meta/Facebook and Instagram; Pinterest; TikTok; AfterShip; Judge.me; Timesact Pre-order; and Hulk GDPR Cookie Consent. Depending on the tool, your settings and the feature used, these providers may receive technical, browsing, purchase or contact information to provide store functions, analytics, reviews, preorder services, email or SMS communications, or advertising measurement.

You can manage optional cookie choices through the cookie preference controls shown on the Site. You can also unsubscribe from promotional email or SMS using the instructions in the message. Essential cookies are used to make requested store and checkout functions work. The privacy and cookie practices of these providers are also described in their own privacy notices.

WHO WE SHARE INFORMATION WITH
We share relevant information with Shopify and the providers needed to operate the Site and fulfil your requests, including payment providers, delivery carriers, customer support, email/SMS, analytics, advertising, review and preorder services. We may also disclose information when required by law or where necessary to protect our rights, customers or the Site. We do not sell personal information in exchange for money. Some analytics or advertising activity may be treated as sharing or targeted advertising under certain state laws; you can manage optional cookies through the Site’s privacy controls or contact us to exercise applicable rights.

Some service providers may process information outside the United Kingdom. Where this happens, we require appropriate transfer safeguards where applicable. Please consult the providers’ privacy notices for further information about their processing and transfer arrangements.

RETENTION
We keep personal information only for as long as needed for the purposes described above. The period depends on the type of information and why we hold it, including order administration, legal and accounting requirements, resolving disputes, keeping the Site secure, and your marketing or cookie choices. When information is no longer needed, it is deleted or anonymised where appropriate.

YOUR RIGHTS AND CHOICES
Depending on the circumstances and applicable law, you may ask to access, correct, delete or restrict the use of your personal information, object to certain uses, or request a portable copy. Where processing relies on consent, you may withdraw it. You may also complain to the UK Information Commissioner’s Office (ICO). To exercise a right or ask a privacy question, email info@sarahregensburger.co.uk. We may need to verify your identity before responding.

You do not have to provide information requested at checkout, but some details are necessary to process payment, deliver an order or provide a requested service. If you do not provide them, we may be unable to complete that service.

CHILDREN
The Site is intended for a general audience and is not directed to children. We do not knowingly collect personal information from children for marketing. A parent or guardian who believes a child has provided information may contact us to request its removal.

AUTOMATED TOOLS
We and our service providers may use automated tools to help detect fraud, protect accounts and measure Site or marketing activity. We do not intend to make solely automated decisions that have legal or similarly significant effects on you.

CHANGES
We may update this policy when our services or practices change. The latest version will be posted on this page with its updated date.